
Concordia University’s John Molson School of Business was among the ten schools that participated in the 2012 Happening Marketing Case Competition from March 23rd to 25th, which was held this year at Concordia University. The extraordinary weekend-long event attracted almost 500 students and volunteers.
Congratulations to the JMSB delegation, whose cumulative efforts earned them a second-
place finish overall!
The final overall standings were:
1. Université de Québec à Montréal, École des Sciences de Gestion
2. Concordia University’s John Molson School of Business
3. Université Laval
The John Molson Competition Committee (JMCC) would like to extend its thanks to all the students who participated and to the coaches who brought out the absolute best in their teams once again.
Gold
Integrated Marketing Communications - Ariane Beaulieu-Sirois, Naomi Ko and Katherine Mainardi with coaches Harold Simpkins and Marion Roussel.
Silver
Quiz - Juliya Regy, Lorne Segall and Gregory Synanidis
International Marketing – Marie-Philipe Boucher, Yan Shi and Anna Vinitskaia
Both Quiz and International Marketing teams coached by Kevin Gardner-Gregory.
Bronze
Sports - Terrence Dobson, Magali Boivin-Calot, Andree Robbins, Amine Oadahi, Paul-Michael De Petrillo, Victoria Fowler, Alessandro Pedicelli and Anna Chmielowski with coach Loui Blaquiere.
Many thanks also go out Frédérique Dufort-Plante, Coordinator of the John Molson delegation and president of the John Molson Marketing Association.
The John Molson Competition Committee would also like to extend a special thanks to Head Coach and Advisor to the Competition Program, Mark Haber, for his commitment and his contribution to the program.
The team would like to express their deepest gratitude to exclusive sponsor Pfizer Canada for their support and encouragement of the case competition program.
For more information about the competition, please contact the John Molson Competition Committee at info@jmcconline.ca
To read this article on the John Molson website, click here.






